Valuecloud enables consumers to search for promotions when they want it, where they want it. A consumer sends his/her free text query via SMS to the valuecloud short code. Our search engine extracts the location and the products/services the consumer is searching for from the query. Then matching mobile coupons, promotions or listings from merchants near the consumer specified location are sent via SMS to the consumer. Thus, Valuecloud empowers consumers to obtain valuable information instead of getting inundated with SMS spam.

For brands and merchants, Valuecloud offers a comprehensive direct marketing platform for managing mobile marketing campaigns. Through the Valuecloud portal, merchants can create promotions, mobile coupons, social coupons etc. For targeting, the platform provides the ability to set demographic, expense based and time based constraints. In addition, Valuecloud enables merchants to run their own mobile based loyalty program to increase customer retention. Valuecloud also offers support for frequency and recency analysis to measure consumer response and thereby improve targeting. Valuecloud thus empowers merchants to increase consumer awareness regarding their offerings and increase consumer retention by running their own loyalty programs.

In addition, Valuecloud is a comprehensive direct marketing platform that provides the following features.

• Search and Checkin - Consumers can search for a merchant location and checkin to that location using SMS. This enables merchants to offer customized offers to consumers who have checked in.
• mCoupons - Merchants can offer mCoupons to consumers to enable redemption tracking of their offers. The mCoupons can have distinct codes or can used shared codes or can use a pre-set list of codes, based on the merchant's requirement.
• sCoupons - mCoupons can be extended to enable social sharing by creating sCoupons. sCoupons enable consumers to extract more value if a preset threshold usage is met. i.e. say the offer is for 10% off and if 5 consumers redeem the offer, all the consumers get an extra offer. sCoupons motivate consumers to spread a merchant mCoupon virally.
• Loyalty Programs - A comprehensive SMS based loyalty program. Consumers can signup for the loyalty program, get rewarded either points or mCoupons for their activity and can redeem their points or mCoupons through SMS. Merchants can manage their loyalty members through the platform and communicate with their members and create targeted offers for their loyalty members.
• Subscriptions - Consumers can search and subscribe to a merchant. The merchant can manage their subscribers through the platform and communicate with their members and create targeted offers for their subscribers.
• Just-in-time Campaigns - The platform offers real-time and just-in-time campaigns that are quick to setup, change, track and manage.
• Targeting - The platform enables various modes of targeting like demographics, income, education, day of week and time of day.
• Analytics - The platform offers an extensive analytics platform for the merchant to analyze the performance of their offers, loyalty programs and what the consumers search for.
• Reserved Keywords - The platform offers reserved keywords for merchants. Keywords could trigger a custom search against the merchant stores, forward the request to a merchant web service or simply record the incoming message. Merchants have access to all the incoming messages for their custom keywords.
• Webservice API - The platform also offers a two way communication webservice API. Merchants can communicate with their members and subscribers through the API. Merchants can respond to consumers incoming requests through the API.
• ValueCloud - Merchants can also choose to participate in the Valuecloud. They can control which offers they create are available to the Valuecloud and which are not. Once they participate in the Valuecloud, they have the opportunity to reward their consumer base with additional rewards from the Valuecloud based on the consumer's interests.

Consumers can access Valuecloud in India by sending SMS to 5667755 and in the UAE by sending SMS to 4727.

vCard is a personalized domain on SMS. Just like having your own web address or facebook page, anyone can have their own vCard "domain" (id) and create as many "pages" (keywords) as they like. Users give their id out to friends and colleagues, and they can look up personalized contents any time they want. Users can also update your contents as often as you like.

To get started, SMS 'vCard' to 5667755 in India or 4727 in UAE.

vMobo Inc offers a SMS based classifieds search engine. Consumers can perform free formed search against a classifieds database. vMobo provides a context and local aware search engine that searches against a classifieds database.

This classifieds search engine has been live in India through vMobo's partner, Times Of India since June 2008. Consumers can send a free formed query using SMS to the shortcode 5667755 and perform a search against the Times Of India classifieds database. Optionally, the consumers can be subscribed to the search and new results will be pushed to their device based on their description.

The classifieds database is updated on a daily basis so the data is upto date with the latest classifieds. Consumers can manage their searches and subscriptions through SMS. Consumers can also manage their subscriptions through a web portal.